Market Intelligence Execs Should Monitor Emerging Markets Overseas

See on Scoop.itCompetitive Intelligence once more

Competitive market intelligence on emerging markets can find new opportunities, threats, or bright ideas for growth.

Imagine this: You work for a US company. You’ve noticed a trendy startup in the press, showing signs of growth in their respective market doing exactly what your company does. Within two years, you realize the same company is now an indirect competitor, and is taking a large share of an even bigger emerging industry you weren’t aware of.

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